IRR-Residential 2nd National Conference a Success!
Article posted May 24th, 2007 on www.appraisalbuzz.com:
Irr-Residential Affiliates Gather In Scottsdale For Second National Conference
SCOTTSDALE, Ariz. – IRR-Residential managing directors and owners gathered on May 3 and 4 in Scottsdale, Ariz. for the firm’s second national conference. With 56 affiliates providing the highest-quality valuation solutions in 42 markets across 20 states, IRR-Residential has demonstrated meteoric growth since its launch in July 2006.
IRR-Residential’s conference afforded affiliates the opportunity to share best practices in the residential appraisal business. Topics included:
Bottom-Up / Top-Down Sales & Marketing – Corporate executives provided tips about the best way to use IRR-Residential’s proprietary tools to sell valuation services locally and to serve local clients national valuation needs;
Employee vs. Independent Contractor Business Models – Wisconsin affiliate Bill Druck shared his expertise about the relative merits of building an appraisal business with employees versus independent contractors, focusing on cost, control and quality;
Commitment to Quality: Quality Control Processes & Procedures – This panel discussion, led by affiliates Bob Reamer, GAA (Michigan), Tony Reese (Michigan) & Larry Finn (Florida) (all members of the standards & operations committee), set out new quality control requirements for affiliates, designed to differentiate IRR-Residential from its competitors;
Operating a Residential Appraisal Business Discussion – Economic Decision-Making, The Role of Technology, Personal Marketing and Client Selection & Management – Frank Lucco, SRA (Texas), Bob Reamer, GAA (Michigan) and Scott Burdette, SRA (Texas) led a discussion on ways to increase operational efficiencies, and
Putting Words into Action via Business Planning – In this final session, affiliates were encouraged to undertake specific, measurable actions prior to the next conference to improve their bottom line.
“The greatest strength of IRR-Residential is the combined knowledge and experience of our affiliates,” said Charles Brettell, senior vice president of operations. “Our full-day best practices sessions provided an unparalleled opportunity for the best and brightest appraisal business owners to gather and share information about what makes them successful in their local markets.”
“Since joining IRR-Residential not only do I have the tools to compete for new business, I also have the tools to make my business more efficient,” said Bob Reamer, GAA. “By sharing ideas and information with other appraisal business owners I have been able to increase my net margin in the first quarter of 2007 in a contracting market. The investment I have made in my business through franchise fees has allowed me to increase the return from my business.”
“A great example of what happens when you bring together industry thought-leaders occurred during the quality control discussion,” said Brettell. “To ensure the highest quality standard in the industry, affiliates recommended, and corporate executives agreed to implement, the establishment of an appraisal quality committee to conduct annual peer reviews on a random basis of all offices in the system.”
IRR-Residential will hold its next conference in mid-October in Memphis, Tennessee.
About IRR-Residential
IRR-Residential, LLC is a national appraisal organization, formed in July 2006, to respond to the consolidation of lenders and centralization of processing residential appraisals. It brings together high-quality, independently-owned residential appraisal offices into a national organization to provide lenders with local knowledge, experience and quality appraisals on a nationwide basis. Learn more about the company at www.irr-residential.com.